Best Online Content Moderation Software
Every company with a website wants to attract more prospects and grow their audience. To do this, they need to publish original and interesting content that is useful for their visitors. However, there is so much information on the web that it can be difficult to keep your site relevant and easy to read. If your site becomes too dense with spam posts, weak links, duplicate content or images that are not useful, it becomes more difficult for your audience to find what they are looking for. When this problem occurs on your site, it can cause visitors to go upset and may never return. This is why you need an online content moderation platform that can help you keep controlling what is posted on your site. In this article, we will explain the steps to choose the best content moderation tool:
Build a strong editorial team
A content moderation strategy without strong editorial leadership will never be successful. You must hire content managers and content editors to help you stay above the process. These two positions will come with their own responsibilities and duties. You will need a content manager to manage the editorial workflow, oversee the production process, and help keep the content team regular and productive.
The content editor, on the other hand, will be responsible for creating the final product and creating high-quality content that your site knows. Both roles will require you to have a comprehensive understanding of the process of writing and the ability to work with writers and editors to create quality content.
Find out which content needs to be moderated
Unless you only publish articles about cats, puppies, and baby seals, your site will have a mixture of content. Just because your article about the benefits of CBD oil attracts you does not mean it is attractive to your reader.
If you have many topics that you discuss on your site, you must have a content moderation strategy. Select one or two cases to function as representatives of the others. This must be a topic that attracts a lot of reader interest but is not very popular. Look at the problems on your site and see which one produces the most reader interest. This is a great candidate for your site as a “high-interest” zone.
Determine what should be moderated by the platform
There are several different platforms that you can use for content moderation. The most common is the Google’s Content Management System (CMS), known as “G Suite”. With this system, you can set the dashboard for content moderation that can help you identify which articles need to be moderated, how they are published, and how long they will stay on your site.
By using the dashboard, you can also make rules that allow you to modify the content process or only allow certain types of content to be published. These rules can help you stay orderly and make sure there is no content waiting on your site forever.
Evaluate the existing tools for your site
Before you decide which content moderation platform will be used for the moderation of your content, it is important to evaluate the moderation of content on your site. Start by downloading a list of all articles on your site and their URL. This will give you a picture of the level of interest for each section. After you have that list, find the URL of each article and search for the highest reference click.
You don’t want to trust your site traffic to a third-party tool, so make sure the tool you choose has many readers and reviews. After you narrow your search to several vendors, conduct user surveys and analyze user feedback and thoughts in forums, blogs, and social media pages.
Look for a new tool for your content moderation needs
Finally, you want to find a new tool for your content moderation needs. When you evaluate the existing options, try to find vendors that have a large user base, have any content that is published and can maintain high-quality content. You don’t want to trust your site traffic to a third-party tool, so make sure the tool you choose has many readers and reviews. After you narrowed the search to several vendors, conducted several user surveys and analyzed user feedback and reviews on social media forums, blogs, and social media pages.
Suppose you want to make your reader back to get more. In this case, you need an effective moderation strategy that prevents irrelevant spam and content and only allows high-quality readers. Build a strong editorial team, find out which content needs to be moderated, and determine what should be a moderation platform. Evaluate existing tools for your site and find new tools for your content moderation needs. Finally, you want to find a new tool for your content moderation needs.